Entrepreneurship and COVID-19
Along with its physical destruction, the COVID-19 pandemic has caused major ramifications to economies across the globe. This moment in our human history, requires all of us to be more proactive, to be self-starters, and to be resilient in the face of uncertainty. A tall order, but these requirements are not new to the average entrepreneur. In fact, entrepreneurs can be a beacon of light and an exemplar of how we should brave our new normal . As history has shown, entrepreneurs create new ventures that are the dominant source of job creation, market innovation, and economic growth in many societies (Baum et al. 2012). Most entrepreneurs’ tolerance for uncertainty and their sheer grit in overcoming obstacles, make them a strong investment option during this time, and beyond Covid-19. The right entrepreneur for the job But in this moment where risk and uncertainty are magnified, how can an investor be sure that they are investing in the ‘right’ entrepreneur. Put in another way,...